Direction, Editorial, Motion Graphics

FMC : Arc™ Farm Intelligence
Springhouse Films had the pleasure to once again partner with agriculture sciences company FMC Corporation to create a brand film promoting their new mobile app, Arc™ farm intelligence.

Springhouse created versions for Ukraine, Turkey, Spain, Romania, Poland, Italy, Hungary, Greece, Germany, France and Bulgaria. In the edit process, Springhouse reverse translated all of the scripts in order to know how to lay out the on-screen text in a way that made sense to the viewers in that country.