The SonicBLEND from Michael Todd Beauty is the first antimicrobial sonic makeup brush. It applies makeup at sonic speeds of up to 200 times per second and has built in protection against antimicrobial contamination so the brush stays cleaner, fresher longer. Working with Lew Hendler and Erica Parker from Michael Todd Beauty and model Keely Comstock, we […]
Springhouse recently wrote and produced a three spot campaign for Wolters Kluwer, a global provider of premium scientific, technical and medical content for professionals and students. The goal of the spots is to build brand awareness and brand loyalty for the Nursing Education product suite.
The Eye Eraser Anti-Aging Serum Infusion System by Michael Todd is an anti-aging regimen that maximizes the absorption of serums and creams applied to the face and eye area. The result is a more youthful, well-rested look. Springhouse Films produced, directed and edited the product launch campaign consisting of commercial spots and two informational/instructional short […]
Springhouse Films recently worked with Masterpiece Advertising on a commercial campaign for Gilda’s Club of South Jersey. Gilda’s Club is a social and emotional support community for those whose lives have been affected by cancer, be it themselves or a loved one. A member of the original cast of Saturday Night Live, Gilda Radner lost […]
Erik Freeland, Director On directing commercials with subtle messages and sensitive subjects Most directing projects present some sort of challenge whether it’s creative, budgetary or time-related. Of these the creative challenges are preferred –– the other two usually exist anyway. Over the years, I have directed several commercials where the creative required a sensitive balance […]