Introducing the Ball Cannon

This fall, a sports equipment startup in the Philadelphia area turned to Springhouse Films to create a promotional/commercial campaign in time for Black Friday. Ball Cannon, the world’s first recreational football throwing machine, launches professional-quality spirals up to 100 feet.   Shot in two days, the campaign features the Ball […]

Read More

Sensitive Spots

Erik Freeland, Director On directing commercials with subtle messages and sensitive subjects Most directing projects present some sort of challenge whether it’s creative, budgetary or time-related. Of these the creative challenges are preferred –– the other two usually exist anyway. Over the years, I have directed several commercials where the […]

Read More